At ee777, protecting the privacy and personal data of our players is a responsibility we take seriously. This Privacy Policy explains exactly what personal information we collect from players across Pakistan — from Karachi to Lahore to Islamabad and every city in between — how that information is used, who it may be shared with, how long we hold it, and what rights you have over it. This Policy applies to all users of ee777.biz and all associated services.
Before reading the full policy, here is a plain-English summary of what Pakistani players can count on when it comes to how ee777 handles personal data.
ee777 collects only the personal data that is strictly necessary to provide the services you use. We do not collect data speculatively or hold information beyond the period required for its original purpose.
ee777 does not sell, rent, or trade your personal data to any third party for marketing or commercial purposes. Your information is not a product. We share it only where operationally necessary or legally required.
All personal and financial data transmitted between your device and ee777 servers is protected by 256-bit SSL encryption. Your JazzCash, EasyPaisa, and USDT transaction data is handled with the same encryption standards as international banking platforms.
You have genuine, enforceable rights over your personal data held by ee777, including rights of access, correction, deletion, and restriction. We respond to all data subject requests within a reasonable timeframe and without unnecessary barriers.
ee777 maintains clear data retention schedules. Personal data is not held indefinitely. Once the purpose for which it was collected has been fulfilled and the applicable legal retention period has expired, data is securely deleted or anonymised.
Promotional communications from ee777 are always opt-in or easy to opt out of. If you choose not to receive marketing emails or SMS messages, your preference will be respected immediately. Players who have self-excluded receive no promotional communications whatsoever.
ee777 ("we", "our", "us") operates the online gaming platform accessible at ee777.biz. ee777 is the data controller responsible for the personal data of all registered Players and website visitors. For all privacy-related queries, data subject requests, or concerns about how your information is handled, you may contact us at:
Email: [email protected]
Support Hours: 24 hours per day, 7 days per week
Response Commitment: All formal data subject requests will be acknowledged within 72 hours of receipt.
ee777 collects the following categories of personal data from Players and website visitors, collected only to the extent necessary for the purposes described in Section 4:
Full legal name, date of birth, gender, and national identity number (CNIC for Pakistani players) where provided as part of KYC verification procedures.
Email address, Pakistani mobile number, and any correspondence you send to ee777 via live chat, email, or support ticket systems.
Username, account registration date, login history (timestamps, device type, IP address), session duration records, and account preference settings.
Deposit and withdrawal records, transaction timestamps, payment method identifiers (last four digits of bank account, JazzCash or EasyPaisa mobile number, USDT wallet address prefix), and transaction amounts in PKR or equivalent cryptocurrency value.
Betting history, game session records, wagering amounts, game preferences, bonus claims and wagering progress, and responsible gaming tool settings (deposit limits, self-exclusion status, session timer preferences).
IP address, device type and model, operating system and version, browser type and version, screen resolution, referring URL, and pages visited within ee777.biz. This data is collected automatically via server logs and, where consented to, via cookies and analytics tools.
Records of communications between you and ee777 support staff, including live chat transcripts, email correspondence, and support ticket history, retained for quality assurance and dispute resolution purposes.
ee777 collects personal data through the following channels:
ee777 processes your personal data only for defined, legitimate purposes. The table below sets out the principal purposes, the data categories used, and the legal basis for each processing activity:
| Purpose | Data Categories | Legal Basis |
|---|---|---|
| Account registration and management | Identity, Contact, Account | Contract performance |
| Processing deposits and withdrawals | Financial, Identity | Contract performance |
| KYC and age verification | Identity, Financial | Legal obligation |
| Fraud detection and anti-money laundering | All categories | Legal obligation / Legitimate interest |
| Customer support and dispute resolution | Identity, Communications, Gaming | Contract performance / Legitimate interest |
| Responsible gaming tools and monitoring | Gaming, Account, Financial | Legal obligation / Legitimate interest |
| Platform security and technical operations | Technical, Account | Legitimate interest |
| Marketing communications (opted-in) | Contact, Gaming preferences | Consent |
| Analytics and platform improvement | Technical, Gaming (anonymised) | Legitimate interest |
| Regulatory reporting and compliance | Identity, Financial, Account | Legal obligation |
ee777 does not sell, rent, or commercially share your personal data with third parties. We disclose personal data to third parties only in the following limited, controlled circumstances:
We share necessary data with licensed service providers who assist in operating the ee777 platform, including payment processors (JazzCash, EasyPaisa service partners), KYC verification providers, fraud detection services, cloud hosting providers, and customer support platform operators. All such providers are contractually bound to process data only as instructed by ee777 and to maintain appropriate security standards.
Game software providers who supply casino and betting games available on ee777 may receive anonymised or pseudonymised game session data as part of normal technical operations. These providers do not receive data that identifies you personally unless specifically required for account-level features such as jackpot claim verification.
ee777 will disclose personal data to competent authorities, regulatory bodies, or law enforcement agencies where required to do so by applicable law, court order, or regulatory direction. This includes mandatory reporting under anti-money laundering and counter-terrorism financing obligations applicable to licensed gaming operators.
In the event of a merger, acquisition, or sale of all or part of ee777's business, personal data held by ee777 may be transferred to the acquiring entity, provided that the acquiring entity agrees to honour the privacy protections described in this Policy.
Financial transactions on ee777 — whether via JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, SadaPay, or USDT TRC20 — are processed through secure, licensed payment processing infrastructure. ee777 does not store complete payment credentials on its own servers.
JazzCash and EasyPaisa transactions are processed through the respective network operator APIs using tokenised references. ee777 retains only the mobile number associated with the payment method, the transaction reference number, the PKR amount, and the transaction timestamp for internal accounting and dispute resolution purposes.
For cryptocurrency (USDT TRC20) transactions, ee777 retains the partial wallet address prefix (first and last six characters), the USDT amount, the PKR equivalent at the time of processing, and the blockchain transaction hash. Full wallet addresses are not stored in plain text in player-accessible account records.
Cookies are small text files stored on your device when you visit ee777.biz. They enable the Platform to recognise your browser, remember your preferences, maintain your login session, and collect anonymised usage data that helps us improve the Platform.
You can manage non-essential cookie preferences through your browser settings. Most modern browsers allow you to refuse all cookies, accept cookies from specific sites only, or delete all cookies after each session. Note that disabling strictly necessary cookies will prevent you from logging into your ee777 account or completing financial transactions.
ee777 implements a multi-layered security architecture to protect personal data from unauthorised access, disclosure, alteration, or destruction. Our security measures include:
ee777 does not retain personal data for longer than is necessary for the purposes for which it was collected, subject to the minimum retention periods required by applicable regulatory obligations. The following retention schedule applies:
| Data Category | Retention Period | Basis |
|---|---|---|
| Account registration data | Duration of account + 5 years | Regulatory / Legal obligation |
| Transaction and financial records | 7 years from transaction date | Anti-money laundering obligation |
| KYC verification documents | 5 years from last account activity | Legal obligation |
| Gaming activity records | 5 years from account closure | Regulatory / Dispute resolution |
| Customer support communications | 3 years from last communication | Legitimate interest / Dispute resolution |
| Marketing communication preferences | Until withdrawal of consent + 1 year | Consent |
| Anonymous analytics data | 24 months (rolling) | Legitimate interest |
| Self-exclusion records | Minimum 5 years from exclusion date | Responsible gaming / Legal obligation |
Upon expiry of the applicable retention period, personal data will be securely deleted from ee777 systems or, where deletion is technically impractical (for example, within encrypted backup archives), rendered permanently inaccessible and scheduled for deletion on the next routine backup cycle.
Players and website visitors have the following rights in relation to personal data held by ee777. To exercise any of these rights, submit a written request to [email protected] with sufficient information to verify your identity.
Request a copy of all personal data that ee777 holds about you, along with information about how it is used and with whom it has been shared.
Request correction of any inaccurate or incomplete personal data held by ee777. You can update basic account details directly from your ee777 account settings.
Request deletion of your personal data where it is no longer necessary for the purpose it was collected and where no overriding legal obligation requires its continued retention.
Request that processing of your personal data be temporarily restricted while a dispute about accuracy or lawfulness is being resolved.
Request a copy of personal data you provided to ee777 in a structured, machine-readable format for transfer to another service provider.
Object to processing of your personal data based on legitimate interest, including profiling for marketing purposes. Objections to marketing will be actioned immediately.
ee777 does not knowingly collect personal data from any person under 21 years of age. If ee777 becomes aware that personal data has been provided by or collected from a person under 21, that data will be immediately and permanently deleted, the associated account will be suspended, and all funds in the account will be handled in accordance with the applicable regulatory requirements.
If you are a parent or guardian and believe that a person under 21 in your care has registered an account on ee777, please contact us immediately at [email protected]. We treat all such notifications as a priority and will act without delay to suspend the account and remove all associated data.
ee777 also provides parental control tools. If you are concerned about a minor accessing online gaming platforms, we recommend using your device's built-in parental controls, your internet service provider's content filtering tools, or dedicated parental control software to restrict access to online gaming websites.
ee777 reserves the right to update this Privacy Policy at any time to reflect changes in how we handle personal data, changes to applicable law, or changes to our services. Material changes will be communicated to registered Players via email notification to the address on file and/or via a prominent notice on ee777.biz prior to the changes taking effect.
The "Last Updated" date at the top of this document indicates when the Policy was most recently revised. We encourage Players to review this Policy periodically to stay informed about how their data is handled. Continued use of the ee777 platform following notification of changes constitutes acceptance of the revised Policy.
For all privacy-related enquiries, requests to exercise your data rights, concerns about how your data has been handled, or to report a suspected data breach involving your ee777 account, please contact our support team:
Email: [email protected]
Subject Line: "Privacy Policy Enquiry" or "Data Subject Request"
Support Hours: 24 hours per day, 7 days per week
Our support team is available around the clock to address any questions about your personal data, your rights, or how ee777 handles your information.
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